Roles: design, writing, coding

At the end of the year, everyone's email inboxes fill up quickly with similar pleas for donations from non profits. This email was one of several conceived to be more unique and more visual than most fundraising emails, and employed seamless personalization in the design to make supporters feel part of a growing and impactful movement. 

The email series this was a part of raised 240% more in online donations than the email series from the previous year. Feedback was also positive from external partners.